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Google Enterprise boss says company is ‘doubling down’ on business services, targeting Microsoft


In an interview with AllThingsD, Amit Singh, Google’s (GOOG) VP of Enterprise, said the company is embracing the consumerization of the enterprise in 2013 based on the successes its seen with Google Drive and Google Apps this year. Singh says Google is finally confident that it can deliver enterprise services and tools that rival those of Microsoft (MSFT) with cloud applications that scale better and have stronger security. Not only that, but Singh believes Microsoft is stuck in the past, creating services built around the desktop and not around Web services.

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About Nicholas Maithya

I am a writer focussing on disruptive technology, Fintech, Big Data and Internet of Things, Online Marketing trends, and investments. When I am not writing about these, I am probably in the gym working out, out and about with family, watching the news (basically business/technology) or soccer. That's why I do sometimes cover soccer-related stories.


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